Took part in a competition among designers and took gold.
The change of positioning and approaches, the large-scale rebranding of the company in February 2022 led to the need for a redesign of the site, which was based on new values: flexibility, partnership, equality.
I’m Alexey Afonin – product art director based in Moscow. My main goal is to help all entrepreneurs in the world achieve their goals through visualization.
Today i’m head of design in the fintech company that develops products for online payment solutions. We create our own design system for internal products, as well as implement design for marketing.
Expertise
Product Design
UX STRATEGY
UX writing
NOCODE
DESIGN SYSTEMS
VTB capital
Electrolux
OTP
Samsung
TNT TV
SRAVNI
Worked
principles
Not form, but content
100% visibility
aesthetics in priority
Teamwork
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